CITIZEN elevates Senior Living marketing to your highest potential, empowering you to retain ownership while we amplify your impact.

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Why Choose CITIZEN for Your Senior Living Marketing

You exist to support seniors and their families. We exist to support you.

Working with CITIZEN means you’re guaranteed to have transparency in your data, trust in your marketing team, and expertise in your industry. We offer a full suite of digital marketing products to help you achieve your business goals.

You don’t have to teach us about your industry—we want to know about you.

Regular Meetings with Us

Partnering with CITIZEN ensures you will have regular meetings with your dedicated account manager. Your account manager acts as your main point of contact for your overall strategy with us.

- 1–4 Communities: Monthly Meetings

- 5–10 Communities: Biweekly Meetings

- 10+ Communities: Weekly Meetings

No Tickets, Just Calls

Get support when you need it. Call or email your dedicated account manager, and they’ll handle everything for you. You can rest assured that every call and message will be answered within 24 hours.

No waiting, no tickets, no queues. We’re there for you.

Reliable Recommendations

When you run paid advertising through CITIZEN, you pay a flat fee for our management. No matter your media spend budget, we charge the same amount. We believe that our team needs to work alongside your communities to bring down your cost-per-lead with the goal of lowering your total spend over time. Your success is our success.

Ownership on All Counts

You should own your website and we should earn your business. We take ownership of your results. Your success is our success.

“At CITIZEN, it is like you have this entire team of subject matter experts from PPC to web development to creative design, but still have a single point of contact who is always available.”

Joe Walter

How to Work with Us

1

Book a free consultation with one of our marketing experts.

2

Receive your customized marketing plan & recommendations.

3

Launch your strategy with your dedicated marketing team.

Book a Free Consultation

Our Senior Living Marketing Services

CITIZENSHIP

Website Development

SEO

PPC

Marketing Automation

Social Media Management

Email Marketing

Request for Proposal

Meet the Team

We are proud to have over 120 digital marketing experts supporting your communities’ endeavours. We’ve carefully curated your journey with us.

First, you’ll meet with Joe van Kampen, our VP of Business Development. Next, we’ll schedule a follow-up meeting with Joe and your dedicated account manager, who will work together to bring your strategy to life. Finally, you’ll get set up with a dedicated representative from each team involved with your strategy, and we’ll execute your vision.
You will have dedicated marketing experts from each department assigned to your portfolio who will host regular meetings with you. You’re hiring a whole marketing team where the experts are already trained, know the senior living industry, and treat your success like it’s their own (because it is).