DIGITAL AWARENESS ADS FOR SENIOR LIVING COMMUNITIES
Digital awareness ads act as a part of your paid media strategy. You can pay to promote your community through various online platforms, such as Google Display, Meta (Facebook & Instagram), and YouTube. These ads allow you to target residents and their families to increase visibility in the digital landscape.
At CITIZEN, we understand senior living communities’ distinct challenges and goals in the digital realm. Our commitment is to empower you with the tools and strategies required to enhance your online visibility and accomplish your marketing objectives.
ADDRESSING MARKETING CHALLENGES IN SENIOR LIVING
YOUR COMMON
CHALLENGES
Our digital awareness ads address common challenges faced by senior living communities, including:
Competing with Other Communities
Stand out in a competitive market by increasing your brand awareness and positioning your community as the preferred choice for seniors in your area.
Lack of Online Visibility
Overcome the challenge of being found online by targeting your audience through specific tactics, driving quality leads to your community, and increasing occupancy rates.
WHAT ARE THE LONG-
TERM BENEFITS?
By leveraging our digital awareness ads, senior living communities can experience a range of long-term benefits, including:
Increased Occupancy Rates
Drive meaningful results and increase patient bookings by strategically promoting your community to your target audience.
Enhanced Brand Awareness
Establish a strong online presence and build trust within your community and among residents through cohesive branding and messaging across all platforms.
OUR SOLUTIONS
Our comprehensive paid media services offer a range of tailored solutions designed exclusively for senior living communities:
- Platform Selection: Collaborate with your dedicated Account Manager to choose from Google Display Ads, Meta Ads (Facebook & Instagram), and YouTube Ads, or use a combination of all 3 platforms.
- Campaign Creation: Work with our expert Marketing Scientists and Creative Services team to craft a cohesive campaign tailored to your community’s needs. With over 30,000 ad campaign variations, your community’s unique story will shine through every ad.
- Visual Styles & Brand Cohesion: Choose from various visual styles, ensuring your ads convey your community’s message with clarity and impact. With cohesive branding and messaging across all platforms, you’ll establish a strong online presence and build trust within your community and among families.
OUR PAID MEDIA PLATFORMS
Choose from three powerful platforms to reach your target audience seamlessly:
GOOGLE
DISPLAY ADS
Showcase your community and services to potential residents on relevant websites and apps across Google’s expansive network.
META ADS (FACEBOOK
& INSTAGRAM)
Engage with your audience on the platforms they frequent the most with visually captivating ads tailored to drive conversions and brand awareness.
YOUTUBE ADS
Unlock the power of video advertising to captivate your audience and communicate your community’s unique offerings effectively.
WHY CHOOSE US
When you choose CITIZEN for your digital awareness ads, you’ll benefit from:
Tailored Solutions
Our solutions are designed exclusively for senior living communities, ensuring your campaigns are tailored to your community’s unique needs and objectives.
Expertise and Support
Our team of experts, including dedicated Account Managers and Marketing Scientists, will be by your side every step of the way, offering guidance and support to help you achieve your marketing goals.
Proven Results
Discover how senior living communities like yours have leveraged our digital awareness ads to achieve remarkable results and increase occupancy rates.
Flat Rate Management
Managing display advertising at a flat rate provides budget predictability and transparency, ensuring you have clear visibility into your advertising spend.
DRIVE OCCUPANCY RATES WITH DIGITAL AWARENESS ADS
Ready to elevate your community’s online presence and attract more residents? Contact us today to schedule a free consultation and discover how our tailored digital awareness ads can help you achieve your marketing goals!
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